E-commerce Photography Comparison

Flux Ultra 1.1 vs Grok Imagine

Product-on-model and online store imagery — see how these models compare with real AI-generated outputs.

Full comparison

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Choosing the right image model for e-commerce photography comes down to consistency, realism, and how quickly you can produce store-ready images that match your brand. Flux Ultra 1.1 and Grok Imagine both generate photorealistic product visuals, but they differ in workflow flexibility, cost per image, and how they handle creative direction for product-on-model and catalog-style shots.

Below is a practical comparison focused on online store imagery: clean backgrounds, accurate materials, believable lighting, wearable fit, and repeatable outputs across a product line—so you can pick the best model for your production needs and budget.

E-commerce Photography — Side-by-Side Results

Prompt

"A 20s woman with wavy dark-brown hair in a messy bun, wearing an oversized oatmeal hoodie and black leggings, holds a minimalist stainless-steel insulated water bottle (logo facing camera) while taking a casual phone selfie in a bright kitchen with a clean white countertop and light backsplash. She’s looking near the camera with a relaxed half-smile, one hand on the bottle and the other holding the phone, natural morning window light with soft shadows and catalog-clean clarity. Include a “multiple angles” feel by showing the bottle once in her hand and once set upright on the counter in the same frame, like a Shopify/Amazon lifestyle listing but still UGC-authentic."

Feature Comparison

FeatureFlux Ultra 1.1Grok Imagine
ProviderBlack Forest LabsxAI
Subcategoriestext-to-imagetext-to-image, image-to-image
1080p / 2k ModeYesYes
4k ModeNoNo
NSFW RatingStrictLow
Aspect Ratio1:1, 16:9, 9:16, 3:4, 4:3, 21:91:1, 16:9, 9:16, 3:4, 4:3
Starting Price16 credits4 credits

Flux Ultra 1.1 Strengths

  • Exceptional photorealism and micro-detail for premium product textures (fabric weave, leather grain, metal reflections)
  • Strong “hero image” output quality for PDP main visuals and high-zoom merchandising
  • Clean, studio-like lighting and sharpness that suits catalog and marketplace requirements
  • Well-suited to luxury positioning where realism and polish matter more than volume
  • Consistent premium look for flagship SKUs and campaign-quality product-on-model imagery

Grok Imagine Strengths

  • Lower cost per image (4 credits) for high-volume catalog generation and rapid iteration
  • Image-to-image support for refining existing product photos, maintaining brand style, or adapting compositions
  • Strong creative compositions for lifestyle-leaning product-on-model shots and varied angles
  • Fast experimentation for backgrounds, poses, and framing to find a conversion-friendly layout
  • Good balance of photorealism and flexibility for broad SKU ranges and frequent refreshes

Verdict

If your priority is premium, ultra-polished e-commerce visuals—especially hero product-on-model images where fine texture, lighting realism, and a high-end finish drive perceived value—Flux Ultra 1.1 is the stronger pick, though it comes at a higher per-image cost (16 credits).

If you need scale, iteration speed, and flexible workflows (including image-to-image) for building large catalogs, testing variations, and refreshing store imagery efficiently, Grok Imagine offers better value at 4 credits per image while still delivering convincing photorealistic results.

Frequently Asked Questions

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